Paid in Full

Nina KaufmanArticles, SystemsLeave a Comment

Why did you start your company? If I had to guess, it could be for any number of reasons. Your boss was an idiot. You wanted to make a difference in the world. You wanted to work in a collaborative spirit with other people, instead of always watching your back. You wanted creative expression. And … Read More

Independence

Nina KaufmanArticles, See Differently, SystemsLeave a Comment

“I took my first 3-week vacation ever,” beamed my 62-year-old client, Tim, over lunch. “Never checked in once. It felt amazing. And my doctor is finally taking me off all the blood pressure meds I’ve been on. Can you imagine?” Tim, the owner of a 7-figure glass business, was finally enjoying the fruits of his … Read More

What REALLY drives your revenue?

Nina KaufmanPodcasts, Recurring Revenue, SystemsLeave a Comment

Listen to the Episode Below:  Owning your own business means understanding what drives your revenue, not just the revenue itself. And in order to drive your revenue and put it on auto-pilot, you need to create rewarding experiences that define your business for yourself and your clients.  Elaine Starling is on today’s episode to tell … Read More

The riches are in the niches

Nina KaufmanArticles, See Differently, SystemsLeave a Comment

How many times do you need to hit yourself in the head with a hammer before you get the lesson? Over the years, it took me several times … and several different hammers … to identify my niche market (“sweet spot”) and stick with it. One nasty hammer was a landlord/tenant matter that my then-law … Read More

Top tips in creating a flexible work environment

Nina KaufmanArticles, Delegate, Manage Risk, SystemsLeave a Comment

Recent findings by Adobe indicate that 55 million—or 35% of the total U.S. workforce—are choosing to freelance. To be part of the “gig” economy. Also, many U.S. workers now consider work/life balance and flexibility to be the most important factors in considering job offers. According to a 2013 PriceWaterhouse Coopers study, 64% percent of Millennials … Read More

Why Leads Are Like Tootsie Pops

Nina KaufmanArticles, Leverage, SystemsLeave a Comment

  How many leads does it take to get you a sale? Remind me of the classic commercial for Tootsie Pops: “How many licks does it take to get to the Tootsie roll center of a Tootsie Pop?” Mr. Cow, Mr. Fox and Mr. Turtle don’t know because they never got that far without biting. … Read More

Do Your Clients Ring the Register?

Nina KaufmanExit, Podcasts, SystemsLeave a Comment

Listen to the Episode Below: As entrepreneurs, we often only want to talk about our top line. Your big money is the sexiest part of running your own business, but how can you guarantee bragging rights (and scale) if you don’t understand where the money is coming from? Having a financial brain on the team … Read More

Stop Scrambling for Sales!

Nina KaufmanPodcasts, See Differently, SystemsLeave a Comment

Listen to the Episode Below: For creative business owners, “sales” can feel like a four-letter word. Your skin may crawl as soon as you hear it. But sales are the lifeblood of any business. No matter who you are or what your service is, we are all in the business of sales and marketing. You … Read More

Tame the chaos by documenting your systems

Nina KaufmanArticles, SystemsLeave a Comment

Look up the word “chaos” in the dictionary, and you’ll probably see a picture of a small business owner. Fighting fires, filling in for absent employees, running around to prospect meetings—it’s anything but smooth sailing. Yet, chaos often comes from not having systems for getting things done. When you don’t document your processes, how your … Read More