Online business courses for location-independent entrepreneurs who want to grow their business beyond themselves.
End the overwhelm. Grow your revenue. Make your business work for you.
The Coronavirus showed everybody how
vulnerable most businesses are.
Picture 21 million business owners - 70% of all small businesses in the U.S. - who were working to make a good living and control their destiny when the Pandemic Pause pulled the rug out from under them.
Most were owned by one person. Solos who work as business advisors and B2B consultants were hit especially hard. They are so dedicated to their clients, they don't have time to focus on THEIR business.
When the crisis struck, they didn't have a cushion of cash reserves. They had trouble getting EIDL and PPP and other government funding. They were left scrambling to figure out what to do next.
There's a difference between doing great work ...
and running a business that does great work.
Beyond Solo Academy is here to give solo entrepreneurs like you the keys to grow your business beyond yourself - and experience the freedom you imagined when you first started. Keys that used to be the exclusive preserve of high-end firms positioning for multi-million dollar exits.
What if the pandemic didn't have to amplify the chaos? What if you could...
As a sole owner, you've learned first-hand there's a lot to running a business. But no one taught you this. How do you find time to get everything done? How can you work on your business, not in it? How do you get the results you want without getting stuck in the day-to-day grind ... and losing sight of the big picture?
Chaos and struggle is a recipe for misery ... or worse, bankruptcy.
But it doesn't have to be that way.
You now have the opportunity to take control and rebuild your business so it fulfills your life and your pocketbook. Introducing...
Our world is better when there's a thriving small business economy. I also believe that small businesses can't thrive when they're choking the life out of their owners.
As an SBA award-winning business strategist, attorney, and national media resource, I work every single day with private clients. Helping them grow their knowledge-based businesses with strategy and intention.
But not everyone wants -- or is ready for -- that 1-2-1 hands-on approach. Or even for the group coaching offered in my Beyond Solo Inner Circle. That’s okay.
There's still a huge need to know how to run a business that doesn't run you ragged.
And so, I created the Academy for you.
So YOU can learn best practices on how to:
> Grow an old-fashioned service business using new world paradigms
> Target your time, money, and energy for effective results
> Take time off without worrying your business will suffer
> Achieve success on your terms -- in business and in life
The current crisis exploded the digital impact on high-touch services businesses. Those who don't adapt will get left behind. Our monthly ZOOM Masterclass trainings will explore how to pivot while creating a lasting business foundation. And include lots of Q&A. Just show up at the appointed time and we'll be waiting for you. You can expect to be on the line for 60 minutes. All Masterclass calls will be recorded and uploaded to the Members-Only website.
Our 7-Module flagship course shows you how to S.C.A.L.E.™ -- the 5 guideposts that help your business stand on its own, provide financial security, and stop being so dependent on you. This is our foundational course, and the best place to start.
Chaos-Proof Your Business
You'll never get a break as long as your business is in your head. The 30-Day Chaos-Proof Your Business Challenge helps you extract that info so you can step away without worrying your business will suffer. One task a day for 30 days that you can complete in 15 minutes or less!
How to Train Your Clients to Pay You
Poor cash flow is the #1 reason that 85% of small businesses fold. This program lets you in on the secrets to picking the right clients and setting clear expectations up front so you can keep cash flowing!
How to Create an Advisory Board
Every forward-thinking, successful company has one. Get unstuck from the level of your own knowledge and experience. Leverage the power of OPBC -- Other People’s Brainpower and Connections.
Business Breakthrough Blog
Hundreds of articles, podcasts, and videos at your fingertips! Each one with practical, actionable advice covering topics like:
Once you join us, you’ll get access to the Member Library on BusinessExponential.com. This is where you’ll pick up your resources as they become available—like the monthly ZOOM recordings. Plus, it keeps things simple. One username, one password, total access.
This is powerful. When you join us, you’ll get access to our private Beyond Solo Academy Facebook group. That means you’ll have real-time information and answers at your fingertips. You can reach out to other members of the group and me any time you have a question. Not only will you get your answers, but you’ll also be making connections. Connections that could turn into real business and personal friendships. The power of this feature alone makes the Beyond Solo Academy a fantastic resource.
"Nina Kaufman is my business muse! Joining her Beyond Solo program was one of the best business decisions I made this year. Her advice around transitioning from a solo service provider to a sustainable business is always actionable, insightful, empathetic, and on-point. She doesn’t pull any punches, but cuts straight to the heart of an issue with surgeon-like precision and thoughtfully guides you to a workable and practical solution. I love having Nina in my corner, and you will too."
Kelley Keller, Esq. | Founder & Managing Partner | The Keller Law Firm
"As a speaker, writer, podcaster, and more, she shares so that entrepreneurs can grow their business without being trapped by it. Hire Nina 1-on-1, get her to speak at your entrepreneurial event, or attend one of her webinars and you will take your business to the next level of profitability and freedom for you, the entrepreneur."
David J. Greer | Business Coach and Author | Wind in your Sails
1 - Are you a knowledge expert?
We do our best work targeting business advisors and B2B consultants and their firms. People who sell their knowledge and expertise to other companies. (That's my background, so I know it well).
You see, running a knowledge-based or professional service business that serves business customers has unique challenges. Challenges that are different from manufacturing, software, construction trade, or product-based businesses -- precisely because what you sell is an intangible. And often involve one-off project work.
That's why our tools and resources focus on independent professionals and business owners in areas like Marketing, Consulting, Creative, Strategy, Communications, Branding, Events, Coaching, Speaking, and other professional services like law and accounting that get delivered to other businesses.
Is that you?
2 - Do you value self-development
The Coronavirus Crisis showed us there's no substitute for sound business operations when the sh*t hits the fan. But lots of business advisors and B2B consultants never had the chance to learn about business systems. (They sure don't teach that in school). But you need systems and operations to have repeat business.
If you're hankering to build a leaner, more profitable business that supports the life you want, you know just doing great work isn't enough. That's what got you where you are now. For all you sacrifice, you deserve more.
You already put your mind to work delivering your services to your clients. In the Academy, you'll just shift some of that brain-power to building the engine of your business. So you can take time off without worrying your business will suffer. If learning is your "happy place" -- maybe you love research, are already reading a book a month, taking continuing education courses, are engaged in personal development -- this will be a natural fit.
Would you like to short-cut your learning curve?
3 - Are you willing to try a new approach to get results?
The Academy provides actionable, plain-English guidance on how to adapt your business so it's sustainable, profitable, and fulfilling -- however you define that. Guidance like how to get busy work off your plate so you can focus without distraction. How to build a team without months of missteps. Serve without reinventing the wheel. Grow without the burnout. Have a life without the chaos. Get more freedom over your time.
It's been said: Without knowledge, action is useless ... and knowledge without action is futile.
That's why the Academy gives you lots of step-by-step guidance through workbooks, exercises, and questions. Our monthly training calls include real-time Q&A. So you can act on what you learn. Implement those tactics you feel will move your business forward best. Remember: DIY doesn't have to mean do it alone. You can find a team to help you. (Our programs will make you wiser, too, when it comes to hiring.)
Are you ready to reinvigorate your business ... and yourself?
My name is Nina Kaufman.
For over two decades, I’ve worked with thousands of solopreneurs and solo business owners. Showing them how to get beyond the day-to-day grind with solid business operations. An SBA-award-winning business strategist and attorney, I’ve been a media resource for outlets like Entrepreneur.com, Forbes.com, Wall Street Journal, Mashable, MSNBC’s Your Business, Fox′s Good Day NY, and SAP Radio. I've steered my companies through soaring highs and depressing lows like September 11th, Superstorm Sandy, and shuttering my first business. (For more backstory, see my video, above). I love owning two successful B2B service businesses, and the freedom it gives me to be me -- a former stand-up comic and rabbi who geeks out on systems, processes, and the planetarium. Way too quirky for BigLaw or the Fortune 500.
HERE'S WHAT CLIENTS AND OTHERS HAVE SAID
"I was challenged with a desire to move my business in a new direction and all the fear that comes with going into the unknown. Nina gave me the support and encouragement to “go for it!” Working with Nina I have been able to productize my business offerings, develop a marketing strategy and cultivate new business leads. Thanks to our work together, I have upgraded my financial management tools and am embarking on a redesign of my website and online presence. Nina taught how to be smarter with contracting and negotiating. I’ve developed more confidence as a business owner and have already seen an increase in revenue from our work. Last but not least, Nina has a wonderful sense of humor so all of this was fun and engaging!"
Marian Rich | Executive Coach and Comic Educator
"Nina did an amazing job presenting her breakout session at the Enterprising Women annual awards conference. She absolutely nailed the benefits of scaling your company by using strategic alliances. Nina was engaging, insightful, and on-target. She’s a strategic advisor who clearly enjoys her work (and knows her stuff) and encourages entrepreneurs to do the same. She really gets the WHY and the WHAT of helping service companies scale so that owners can build a sustainable business that supports the life they want to lead. She’d be an asset to any business … and any small business conference."
Anna Pappas Sr. Strategic Client Advisor | Bluewolf (IBM)
"Few business advisors have the ability to make risk management for business engaging and compelling. Nina manages to make even the most dry topic interesting.
She is the trusted advisor to hundreds of small businesses across industries and knows the challenges of partnerships from the inside. She presents the landmines and solutions with a hilarious wit that is a welcome departure from her boring peers.
Nina is also an internet veteran. Her first-hand experience in building an on-line presence is invaluable to those of us still groping in the dark. Any opportunity you have to hear Nina Kaufman speak, drop what you’re doing. Her knowledge and integrity are second to none."
Dawn Fotopulos | Founder | Hidden Profit Academy
You Are Fully Protected By Our 100% Guarantee
If you're not totally satisfied with your membership in the Beyond Solo Academy,
let us know within the first 30 days and we'll send you a prompt refund.
My clients save time, earn more, work less, reduce stress, and lead happier lives. But complete business transformation doesn’t happen overnight. Much depends on your commitment and how much you actually put into action. Usually, it takes 12-18 months for your new CEO mindset and approach to running your business to become the “new normal”.
No waiting time, no laborious onboarding. You get access right away to our Academy portal which houses the Beyond Solo Academy resources. We have tried to map out everything with easy-to-follow steps. The "Start Here" page also gives you suggestions for how to digest the materials. You'll get email reminders, too. Don't forget to join our Beyond Solo Academy Facebook Group for answers and info at your fingertips!
That's up to you. At a minimum, our ZOOM training/Q&A calls will take about 1 hour/month. But the real transformation occurs when you go through the resources and implement what you learn. The time you devote is up to you, but I recommend at least another 1-2 hours/week. Remember: Nothing changes if nothing changes.
Nope. This is not a college course. You’re not quizzed on the lesson plan each week. But the real transformation occurs when you go through the resources and implement what you learn. You’re encouraged to use them because they’ll speed your success—but you choose the pace and topics that best suit your business.
Yes! Our Business STRONG program focuses on how to make your business less dependent on you. Business STRONG contains 19 in-depth training sessions, and a workbook with exercises, assessments and worksheets to put your plan in place. Other Academy resources also support that transformation.
You can cancel at any time and for any reason by emailing our Support Desk with “Please cancel Academy membership” in the subject line. Simple as that. If you email within the first 30 days, we'll send you a prompt refund. No refunds after the first 30 days. If you change your mind after cancelling, you can rejoin at whatever our terms are at that time. If you want more personalized attention, please contact our Support Desk to discuss our Inner Circle or 1-on-1 coaching options.
What's Your Next Step?