Automate Your Marketing to Grow and Scale, with Goutham Bhadri
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Let Robots Do the Automation So You Can Scale Your Business
Do you ever find yourself stuck in repetitive tasks over and over? Einstein once said, “Insanity is doing the same thing over and over expecting a different result.” Earlier this week, I shortened that to “insanity is doing the same thing over and over.” Because if it’s so rote that you do it over and … Read More
A Mobile Model for Your Business, with Michelle Villalobos
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Should You Ever Deviate from your Customer Service Systems?
On a recent trip to Santa Monica, my husband and I stopped into 24 Hour Fitness Express. Armed with a free three-day pass and dressed to sweat, I was ready to climb the Stairmaster and pretend to work off the previous night’s dark chocolate lava cake dessert. Only there was a problem—I hadn’t carefully read … Read More
If Time Is Money, Automation Can Buy Lots of It!
I was having lunch the other day with Sam. His business is bursting at the seams—a problem you think he’d be thrilled to have—yet, he’s losing his mind. “So much of my day is spent maintaining what I’ve already built—it’s like I can’t escape the daily grind. I haven’t take a day off all year!” … Read More
The #1 Element Most Online Businesses Ignore
I’ve worked with many clients who have an online business. They focus on the logos. The sales pages. The product funnel. Conversion rates. But what’s the #1 element they tend to ignore? Their website terms and conditions. An e-commerce website is a business. It just happens to be located online instead of in bricks and … Read More
Satisfy Customers to Survive and Prosper
Satisfied customers don’t grow on trees, ripe for the picking. Yet without them, your company is doomed. Most businesses models rely on repeat customers, customer referrals, or at least, the credibility of satisfied customer testimonials. If you want your business to succeed and grow, it must attract and satisfy customers. Repeatedly. Seems pretty straightforward, but … Read More
Sadly, Your Company Must Have a Collections Policy
The first time it happened, I was shocked. (Okay–naïve too, but shocked). “What did I do wrong?” I wondered. “Wasn’t the client happy with the service I provided? After all, I swooped in, saved the day, and got them their pound of flesh. What’s going on?” It happened to me several times despite my best … Read More