The riches are in the niches

Nina KaufmanArticles, Clients, Pivot & ScaleLeave a Comment

How many times do you need to hit yourself in the head with a hammer before you get the lesson? Over the years, it took me several times … and several different hammers … to identify my niche market (“sweet spot”) and stick with it. One nasty hammer was a landlord/tenant matter that my then-law … Read More

Avoid the Roadblocks to Smart Hiring

Nina KaufmanPodcasts, Your Support TeamLeave a Comment

Listen to the Episode Below: I used to get nauseous every time I thought about hiring. How about you? We’re already overstretched (duh–that’s why we’re hiring — so we can scale our business bit by bit). So, not only don’t we have the time to devote to hiring well … but truth be told, we probably don’t … Read More