I was sitting with my client Miriam over cocktails, a couple of weeks ago. She was having challenges growing her corporate training business and we were coming up with a game plan. (Sometimes, wine helps). Out of frustration she asked, What’s the secret? If there’s one thing—one magic bullet to running a successful business—what do … Read More
The riches are in the niches
How many times do you need to hit yourself in the head with a hammer before you get the lesson? Over the years, it took me several times … and several different hammers … to identify my niche market (“sweet spot”) and stick with it. One nasty hammer was a landlord/tenant matter that my then-law … Read More
Which Marketing Efforts Pay Off Best?
Listen to the Episode Below: When you think about the time spent on your business, do you count every coffee meeting and lunch date? Meeting with a client you’ve had for years? If you take a closer look at your marketing plan, you may start to see where the hours do – and don’t – … Read More
Avoid the Roadblocks to Smart Hiring
Listen to the Episode Below: I used to get nauseous every time I thought about hiring. How about you? We’re already overstretched (duh–that’s why we’re hiring — so we can scale our business bit by bit). So, not only don’t we have the time to devote to hiring well … but truth be told, we probably don’t … Read More
Do Your Clients Ring the Register?
Listen to the Episode Below: As entrepreneurs, we often only want to talk about our top line. Your big money is the sexiest part of running your own business, but how can you guarantee bragging rights (and scale) if you don’t understand where the money is coming from? Having a financial brain on the team … Read More
Is Entrepreneurship Bad For Your Health?
Listen to the Episode Below: Debi Silber is THE Mojo Coach! She’s the CEO of her lifestyle business Mojo Coach and founder of her own website and wellness line. I’ve brought her on today for her keen insight on health and business. Running your own business often means you’re working on little sleep and snacking … Read More
How Retainer-Based Services Grow Your Business
Listen to the Episode Below: Every company is unique, and it’s fascinating to learn the ins and outs of how the most successful companies grow to be in that category. Today we’re joined by someone who has taken their business from being the scale of a taxi cab, to the scale of Uber: Tom Clancy. … Read More