Gratitude as a Business Strategy

Nina KaufmanArticles, Strategic PlanningLeave a Comment

Howie Jacobson has a great article on “Gratitude as a Business Strategy.” Read it. I wish I had written it. He says, We’re all hungry for appreciation and thanks. We want to know that we matter, that our efforts are making the world a better place. Who has made your world a better place? Maybe … Read More

A Tale of Two Exits

Nina KaufmanArticles, Exit, Strategic PlanningLeave a Comment

Originally seen in   What’s in it for me? I don’t see enough business owners asking themselves that question. They’re so excited about getting started—and then so overwhelmed with running the business—that they don’t ask What do I want to get out of it … when I’m ready to get out of it? The results … Read More

Surefire way to lose your clients

Nina KaufmanArticles, Profits, SystemsLeave a Comment

Did you ever lose a client when you thought you’d done nothing wrong? Sure, you can understand it if you completely muck up an assignment. But sometimes, it’s the breach of “micro-commitments” that turns a client off. This happened to Chris, who runs a web development firm. Overall, they’re terrific. Solid problem-solvers. Efficient. Current with … Read More

Negotiate for results

Nina KaufmanArticles, SystemsLeave a Comment

When you really think about it, negotiating isn’t that hard. It’s simply a process where each side wants to get as much as possible from the other at the least possible cost. Which is something many business owners claim they do well. Maybe. Even though many can establish a good rapport, few have a system … Read More

When is it time to move on?

Nina KaufmanArticles, ExitLeave a Comment

I just got off the phone with a client who wants to close his landscaping business. Brian is successful and talented. And relatively young (late 30s). But it was just too much darn work, and Brian was growing to hate it. He had tried shifting his model from taking new projects to focus only on … Read More

Do you know where your money goes?

Nina KaufmanArticles, SystemsLeave a Comment

I love Fall. Back-to-school time. School supply shopping. Fond memories of walking across my leafy green Wellesley college campus with a knapsack full of notebooks. (Yes, I’m a nerd. And proud). One of my newer clients, Denyse, hates it. She runs a social media firm based outside of Boston. For her, it’s “come-to-Jesus” time. Because … Read More

Missing the boat

Nina KaufmanArticles, SystemsLeave a Comment

It’s zero five hundred. I’m waiting for a prearranged taxi to chauffeur me to Command Naval Surface Forces Headquarters on Coronado Island, near San Diego. No, I’m not in trouble; just part of the U.S. Navy’s Leaders to Sea program, where business influencers get to experience Navy operations and training in real time on board … Read More