Clever people and grocers …

Nina KaufmanBuild to Scale, LegacyLeave a Comment

As Seen In …   … they weigh everything. ~ Zorba the Greek So do my clients when it comes to growing their business. Do I want more? they ask. Of course! they reply. There’s the mortgage. The kids’ college fund. Mom’s medical expenses. And that bucket list trip to Tahiti! Yet surely as the sun sets … Read More

What kind of cake do YOU want?

Nina KaufmanLeadership, Musings2 Comments

It’s my birthday week, so naturally, my thoughts turn to cake. (I love cake.) As a kid, I got to choose what kind of cake I wanted for my birthday. Not there was such a wide selection in those days. You got Duncan Hines® chocolate cake or golden cake. Chocolate icing or vanilla icing. Fruit filling … Read More

What can you STOP doing?

Nina KaufmanLeadership, MusingsLeave a Comment

The best strategic plan addresses what you can stop doing. That’s counterintuitive, especially for small businesses who grasp at any shiny object to bring in revenue. But it’s not until you simplify and focus that you gain the clarity and strength to leverage your time, talent, and treasure. My ‘stop doing’ list became a lifeline. … Read More

Who takes over from you?

Nina KaufmanExit Strategy, LegacyLeave a Comment

As Seen In … Like Erma Bombeck famously said about housework, Succession planning expands to fill the time available. It can take years. Except … when it can’t. Let me share with you stories of three business owners who had to create contingency plans in a hurry: For lifestyle reasons, Kimberly Martinez had already chosen … Read More

Island vs Ecosystem

Nina KaufmanAll Systems Go, Leverage Your TimeLeave a Comment

As a small business owner, it’s common to think of our company as an island. Isolated. Self-contained. Having to generate all resources from within. Surrounded on all sides by unknown threats. That gets lonely. And stressful. It puts a huge burden on the business owner to “make it all happen.” What if you took a … Read More

Losing focus

Nina KaufmanLeadership, MusingsLeave a Comment

Where’s your focus? Is it in “just get through today?” Or do you have a real strategy you’re working? One year, it took 3 smack-me-in-the-head-with-a-brick experiences to get the lesson of focus, and to apply it to my business. Lesson 1: I’m driving down Interstate 75 from Gainesville (GA) to Orlando (FL) to get from … Read More