What kind of cake do YOU want?

Nina KaufmanArticles, Leading Your Business2 Comments

It’s my birthday week, so naturally, my thoughts turn to cake. (I love cake.) As a kid, I got to choose what kind of cake I wanted for my birthday. Not there was such a wide selection in those days. You got Duncan Hines® chocolate cake or golden cake. Chocolate icing or vanilla icing. Fruit filling … Read More

How to Scale Your Marketing to Leverage Time and Effort

Nina KaufmanLeverage Your Time, Podcasts, Revenue & ProfitsLeave a Comment

Listen to the Episode Below:  Getting a steady stream of prospects to know, like, and trust you can be a challenge. There’s accuracy—does your messaging speak your clients’ language? There’s consistency—are you perceived as having staying power? And there’s frequency—do people see your company often enough to stay top of mind? On this episode, digital … Read More

Can the “Sharing Economy” Help You Scale?

Nina KaufmanPivot & Scale, PodcastsLeave a Comment

Listen to the Episode Below: Tired of finding workers who pick up and leave after a year? Worried about hiring in unstable economic conditions? What if your workforce could expand flexibly so your business can scale when ready? In this episode, we talk to Steve Pruneau, founder of Free Agent Source, a management consulting company made … Read More

Finding the Right Buyer for Your Business

Nina KaufmanExit, PodcastsLeave a Comment

Listen to the Episode Below: Thought you’d work in your business forever? Afraid of “your baby” falling into the wrong hands? Not sure what you’d do if you left your business? Are these “what’s next” questions blocking you from seeing bigger opportunities for your business—and your life? In this episode, entrepreneur Dana Ostomel explores why … Read More