This one tactic can make you wealthy …

Nina KaufmanArticles, Operations & SystemsLeave a Comment

I’m too busy. Clients come first. It’s too tedious. I’m intuitively creative—I don’t have a process. What’s your excuse for not writing down your business systems? (C’mon, everyone has them). But what if I told you that written procedures could make you wealthy? Does that make them more enticing? Here’s how: 1. Returning clients. Clients … Read More

Oy! Yet another privacy policy update?

Nina KaufmanArticles, Operations & SystemsLeave a Comment

You’ve probably gotten more than a few emails recently about privacy policy updates. Why? Because privacy policies are part of a system. A system of handling, managing, and guarding customer information. They’re a kind of “contract”—a pledge—you make to your customers about the care you’ll take with their personally identifiable information. When subscribers join our … Read More

White space

Nina KaufmanArticles, Leading Your Business, Operations & SystemsLeave a Comment

Archimedes shouted “Eureka!” in a bathtub. Einstein had sudden insights into the theory of relativity while riding a streetcar. Newton “discovered” gravity during a countryside retreat (Cambridge University was closed because of the Black Death plague). I had my own eureka! moment when I started my first business years ago. I hated my job at … Read More