Did you ever lose a client when you thought you’d done nothing wrong? Sure, you can understand it if you completely muck up an assignment. But sometimes, it’s the breach of “micro-commitments” that turns a client off. This happened to Chris, who runs a web development firm. Overall, they’re terrific. Solid problem-solvers. Efficient. Current with … Read More
Negotiate for results
When you really think about it, negotiating isn’t that hard. It’s simply a process where each side wants to get as much as possible from the other at the least possible cost. Which is something many business owners claim they do well. Maybe. Even though many can establish a good rapport, few have a system … Read More
Run your own race for business success
I ran the Tunnel to Towers 5K race this past weekend. It’s one of a number of 5K (3.1 mile) races that I run during the year with my husband, Joe. Maybe one every 4-6 weeks. Now, I’m not trying to come home with any medals. I run them to stay in shape, have fun … Read More
Do you know where your money goes?
I love Fall. Back-to-school time. School supply shopping. Fond memories of walking across my leafy green Wellesley college campus with a knapsack full of notebooks. (Yes, I’m a nerd. And proud). One of my newer clients, Denyse, hates it. She runs a social media firm based outside of Boston. For her, it’s “come-to-Jesus” time. Because … Read More
Managing your time is a strategic decision
Do you ever reach the end of a day and have no idea where the time went? Have a to-do list that’s longer than your arm? Once you cross something off the list, you pile 3 things on? (That last one is DEFINITELY me. Just ask my husband.). If so, you’re in good company. Great … Read More
Preparing for a rush of clients
My client, Cate, runs a graphic and web design firm. On a recent consulting call she complained, I feel like an accordion. When clients pour in and I need to ramp up, I’m stretched. When times are thin and I need to pare down, I’m squeezed. And it seems like I never have the right … Read More
What do open invoices say about your business?
What do open invoices say about your business? Brian Tracy once said, All business is people business. That’s because businesses are built on relationships—whether you build those relationships online or offline. But when your clients don’t pay, what does that say about the value they place on that relationship? And when you let them not … Read More
Missing the boat
It’s zero five hundred. I’m waiting for a prearranged taxi to chauffeur me to Command Naval Surface Forces Headquarters on Coronado Island, near San Diego. No, I’m not in trouble; just part of the U.S. Navy’s Leaders to Sea program, where business influencers get to experience Navy operations and training in real time on board … Read More
This one tactic can make you wealthy …
I’m too busy. Clients come first. It’s too tedious. I’m intuitively creative—I don’t have a process. What’s your excuse for not writing down your business systems? (C’mon, everyone has them). But what if I told you that written procedures could make you wealthy? Does that make them more enticing? Here’s how: 1. Returning clients. Clients … Read More
What can you STOP doing?
The best strategic plan addresses what you can stop doing. That’s counterintuitive, especially for small businesses who grasp at any shiny object to bring in revenue. But it’s not until you simplify and focus that you gain the clarity and strength to leverage your time, talent, and treasure. My ‘stop doing’ list became a lifeline. … Read More
Oy! Yet another privacy policy update?
You’ve probably gotten more than a few emails recently about privacy policy updates. Why? Because privacy policies are part of a system. A system of handling, managing, and guarding customer information. They’re a kind of “contract”—a pledge—you make to your customers about the care you’ll take with their personally identifiable information. When subscribers join our … Read More
Deviating systems
On a trip to Santa Monica, my husband and I stopped into 24 Hour Fitness Express. Armed with a free three-day pass and dressed to sweat, I was ready to climb the Stairmaster and pretend to work off the previous night’s dark chocolate lava cake. Only there was a problem. I hadn’t carefully read the … Read More